PAST AND PRESENT CLIENTS

〰️

PAST AND PRESENT CLIENTS 〰️

  • Full time roles have included Hillstone, DIG, Sweetgreen, and Parade.

  • Consulting opportunities have included Jean Georges, Whitmans, Upside Pizza (Soupside), Cadence, The High Confectionary, Body Vodka, The Oberon Group and ETAM.

Examples of Work Product:

  • Increase ROAS from 1.8 to 2.9 and reduce CAC from $90 to $45 through rigorous testing plan, creation of cross-functional creative team, and channel expansion.

  • Concept and execute on new restaurant opening idea that was profitable from day 1 and EBITDA of 40%.

  • Restructure business to save 25% on software, 30% on payroll, and a go-to-market process that allowed three bigger moments in year driving over $3M in revenue.

TESTIMONIALS

〰️

TESTIMONIALS 〰️

I typically have a lot of skepticism around consultants...and Lailee is the exact opposite. Actual results, support, taking things off plates, and dollar impact. From a revenue POV, she has made a huge impact. From a founder coaching POV, one of the best mentors out there. She's one of the few who cares enough to be clear and honest, works with the team side by side to execute quickly and efficiently (we're talking everything from landing pages, hiring, to strategic planning and biz ops organization), and is often deep in the weeds with us every step of the way. She's seen it all, and that is a big part of what makes her recommendations and hands on support even more valuable. The results were transformative for our business. Run don't walk”

- Steph Hon, Founder + CEO of Cadence

I’ve had the honor of working with Lailee at two amazing brands - each going through a unique business and culture transformation.  Lailee’s ability to help clarify a vision, efficiently create a tactical plan while bringing people together to create a culture that brings out the best in everyone is a true gift.  She is a master communicator and connector and forms trusting relationships with leaders and frontline teams with ease. I’d work with her again and again…!!!

- Stacey Payne, Chief People Office of Daily Harvest, Formerly of DIG and Sweetgreen

As the CEO of Parade, I had the privilege of working with Lailee. She is extraordinary—a true master of people strategy and organizational development. Her insight and deep expertise in strategic thinking and process management were truly indispensable, elevating our team's performance and cohesion. Her ability to tirelessly innovate and execute complex strategies seamlessly made her an invaluable partner and would be lucky to work with her again.

- Cami Téllez, Founder + Former CEO + Creative Director of Parade